FAQ: Which Hair Dye Should I Buy?

My natural hair color is somewhere between light and medium brown. My hair was done in a salon few times, but that is too costly for my budget. When I color my hair with a permanent dye at home it usually turns brassy. I would like to achieve a nice natural looking blond color with some brown in it. Is there a product that is better than others? What do you think of "Sun In" product? Will it give me a natural, non brassy look? I do not want to waste my money on products that will not work.

It is not about which product is better. You can buy Revlon, Clairol, L'Oreal.... practically any product. They have usually a similar quality. It is about the pigment in the bottle. Your hair is turning brassy for three reasons:

  1. you are using a tint that has wrong pigmentation (aim for blue based blond dyes)
  2. you are using too "dark" tint (instead of dark blond use light blond or even high lift color)
  3. or both 1. and 2.
If you want some brown in your hair, then you need to highlight your hair instead of single process it.

Sun In will probably turn your hair brassy, since it will lift your pigment just a little. If you use it over and over it will make your hair light, but repeated application on already processed hair will make your hair damaged and brittle.

The above image of Angelina Jolie is a property of It is a perfect example of light blond hair being highlighted into the "ash" shade, probably using either high lift color or bleach.


This post should be taken as a first step for a discussion with your hairdresser and/or colorist about your ideas, desires or problems with your hair. Under no circumstances, you should act upon this post ONLY. I strongly advice you to have your hair done by a skilled and reputable hairdresser/colorist in your area.